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Mobility Live KSA 2024 brought together thought leaders, industry experts, and innovators to explore transformative ideas in transportation. Representing Oclas Consulting, I had the privilege of moderating a fireside chat on Saudi Arabia’s Advanced Air Mobility (AAM) initiative. The session delved into how this pioneering effort could reshape the region’s mobility landscape and contribute to the Kingdom’s Vision 2030.
Despite last-minute adjustments, the session was highly engaging, thanks to the invaluable contributions of Luke Ward, Vice President for MENA at Liftango. Luke provided sharp insights into the future of AAM and the transformative role it could play in shaping transportation networks.
Fireside Chat: Strategically Executing Saudi’s Advanced Air Mobility Initiative
Our discussion revolved around Saudi Arabia’s ambitious AAM goals, aimed at positioning the Kingdom as the safest and most advanced hub for mobility in the Middle East. Luke Ward’s expertise illuminated how innovative technologies and strategic planning could drive success in this evolving sector.
Key Highlights:
Integrating AAM with Existing Transport Networks: Luke emphasised the importance of seamless integration between AAM systems and existing ground mobility networks, ensuring accessibility and efficiency.
The Role of Technology: Real-time data platforms, IoT-enabled systems, and other advanced technologies will play a pivotal role in operationalising AAM initiatives.
Public Perception and Trust: Building trust through robust safety standards and transparent communication is essential for widespread adoption.
Collaborative Partnerships: Luke stressed the need for partnerships between public institutions, private investors, and tech providers to create a unified vision for AAM in the Kingdom.
This session underscored how Saudi Arabia’s AAM initiative is not just a transportation project but a cornerstone of Vision 2030, driving economic diversification and sustainable development.
Learning from Industry Leaders
Mobility Live KSA 2024 offered invaluable opportunities to engage with forward-thinking presentations. One standout session was Dr. Hooriah Ahmed Mohammed AlBalooshi’s case study on the 15-minute city concept in Ajman, UAE. Her insights into urban planning align closely with Saudi Arabia’s smart city initiatives.
Key Takeaways:
Compact urban planning can minimise environmental impact by reducing reliance on private vehicles.
Smart technologies can enhance city management and residents’ quality of life.
Ajman’s implementation offers valuable lessons for Saudi Arabia and other regions.
This session reinforced the importance of sustainability in mobility planning, a value that Oclas Consulting champions in our advisory approach.
The Electric Future: Shaping the Next Generation of Transportation
Another pivotal session explored the challenges and opportunities in electrifying transportation. Featuring Chris Kirby (CEO, Tomorrow’s Journey), James Luxbacher (Chief Business Development Officer, SIXT, Saudi Arabia), and moderator Umer Khan (CEO, BEV Ready, UAE), the panel discussed:
Rising demand for EVs and the need for robust charging infrastructure.
Integrating AI and IoT to optimise fleet management.
Partnerships between private companies and public institutions to accelerate EV adoption.
These insights highlight opportunities for Oclas Consulting to provide strategic advisory services for organisations transitioning to electric fleets or exploring sustainable urban mobility solutions.
Cultural and Historical Exploration in Saudi Arabia
Beyond the dynamic discussions, we immersed ourselves in Saudi Arabia’s rich cultural and historical heritage.
Diriyah: A UNESCO World Heritage Site
Our journey began in Diriyah, the birthplace of the Saudi state. Walking through At-Turaif District, we marvelled at the preserved mudbrick architecture and explored the Diriyah Museum, which offered a profound understanding of the Kingdom’s history and vision.
Modern Riyadh: Via Riyadh
In contrast to Diriyah’s historic charm, Via Riyadh showcased the Kingdom’s contemporary advancements. This juxtaposition of old and new highlights Saudi Arabia’s commitment to preserving its heritage while embracing modernity.
Dining and Networking at Café Bateel
An evening at Café Bateel provided a perfect setting for networking with esteemed guests, including delegates from the UK, His Excellency Abdul, and representatives from Mobility Live. The warm ambiance and excellent cuisine facilitated meaningful conversations and new collaborative ideas.
Gratitude for Our Global Network
We extend our heartfelt gratitude to everyone who made this experience memorable, especially those who travelled from afar. Special ttravelled H.E. Abdul, our UK-based guests, and the Mobility Live team for their invaluable contributions. Your presence enriched the dialogue and underscored the importance of collaboration in driving innovation.
Positioning Oclas Consulting as a Strategic Partner
At Oclas Consulting, we understand that the future of mobility demands more than innovation—it requires a holistic strategy that integrates technology, sustainability, and policy. Our active participation at Mobility Live KSA 2024 reaffirms our commitment to guiding businesses and governments through the complexities of mobility transformation.
Whether it’s supporting the deployment of AAM systems, advising on EV infrastructure, or collaborating on smart city projects, we are here to deliver actionable solutions tailored to your needs.
Looking Ahead
As Saudi Arabia accelerates its Vision 2030 goals, the mobility sector will play a pivotal role in achieving sustainable development. From AAM to smart cities, the opportunities are boundless—and Oclas Consulting is here to help organisations navigate this dynamic landscape with confidence.
If your organisation is ready to embrace the future of transportation, let’s work together to create strategies that are innovative, sustainable, and impactful. Contact us today to explore how we can support your journey toward success.
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